Copyright © 2012 David A. Baldwin. All rights reserved. All content, unless otherwise noted, by David A. Baldwin.
Why You Want to Capture What You Do and How
You Do It
Turbulent times require organizations to use every resource
available to reduce the risks of uncertainty. Capturing explicit
knowledge of what your organization does and how it does it
provides the foundation for your business to remain strong and
agile as conditions change.
Holistic Approach
I create content-based solutions to
business, technical and individual
challenges guided by knowledge of
your goals and your constraints.

I have extensive
experience
working in the spaces where
people, processes, technologies,
data, and information intersect.

I know how organizations work,
and I have a keen sense for the
issues of organizational dynamics.

I have a knack for understanding
both the big picture and the details
of how systems and processes
work together to produce results.

I'm skillful in capturing essential
knowledge in high-quality content
that becomes your knowledge
assets, the tools for making
decisions, managing your
operations, and achieving your
objectives.

Let's discuss how I can help you
plan and create the content you
need to focus on your purpose and
deliver on your goals.

Contact me.
Make Any Business Document More
Effective - and Usable - with Structured Writing
Techniques
Documents are the primary way organizations create and share
know-how. Documents need to be created using techniques that
get the audience's attention. Structured writing is an approach
to organizing and presenting information aimed at making
subject matter easy to read and understand.

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5W1H: An Effective Approach to Collecting and
Presenting Information
One of the oldest ways to collect information is still one of the
best. The 5W1H framework is one of the most universally used
tools for information gathering, analysis, organization and
presentation. This method is used across a range of professions
to understand and explain virtually any problem or issue.

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Research
  • Systematic investigation
  • Data & information collection
  • Analysis
  • Synthesis
  • Visualization
  • Trends and forecasts
Content Development
  • Custom content creation
  • Vision, mission and values
  • Plans and roadmaps
  • Policies, processes,
    procedures & work instructions
  • Manuals and guides
  • Process specifications
  • Articles & books/ebooks
  • White papers & special reports
Process Optimization
  • Discovery
  • Analysis
  • Mapping
  • Specification
  • Redesign
Methodology
  • Disciplined approach to the
    creation of knowledge content
  • Consistent use of principles,
    practices, tools, and
    techniques to create high
    quality content solutions
  • Applicable to a wide range of
    content solutions

Learn more
LinkedIn Profile
Maximizing
Know-How
Designing
Content
Developing
Content
Framing the Context for Understanding
Email Dave Baldwin
Content Solutions
Discovering powerful ways to create and communicate knowledge
content to enable understanding and solve difficult problems.

Designs, develops and deploys custom
content solutions, strategies
and
methods to help you capture, develop, manage, share and leverage
your
know-how -- what you do and how you do it -- leading to ways to
reach your goals more effectively, efficiently and profitably.
Blog
Content Strategy
  • Design/redesign
  • Reuse and repurposing
  • Management & governance
  • Media selection
  • Planning and delivery
Blog
Figuring Out "What Next"
When we reach a life milestone or experience a major change,
figuring out “What Next” may mean finding a whole new
approach to work. We need to see ourselves in a different light
and be willing to experiment with new ways of doing what we
do. We have no choice but to jump unflinchingly into realms of
activity with which we have no experience. It’s both frightening
and exhilarating at the same time.

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Consulting Process